Designing for everyone is no easy task. In a world with so many cultures and stereotypes it is more than easy to offend. However if we design from the values we hold within, we can create something beautiful where we encourage the values to be interpreted and owned.The values we believe in have been constantly developing since the dawn of humanity.TUUM wants to respect everyone, and achieves this by respecting the natural birthrights of humankind – health, freedom and happiness.The TUUM project is constantly evolving, striving to reach the perfection of our values. Our jewels reflect our beliefs in a perfect balance between form and substance.